Video Details

Jen takes over Whiteboard Studio’s this week to discuss some of the tactics Moz used to dramatically increase it’s Twitter followers.

Engaged

Respond to everyone possible, whether they are positive or negative.

Made sharing easier

Make it easier and more obvious to share on Twitter and Facebook. Also, send emails to remind people of your work, upcoming events and the like.

Involved everyone

Involve all the staff and associates, and ask them to jump in and answer questions where possible.